Understanding how people learn isn’t always enough. To get projects done and make sure you target the right goals, you have to navigate complex organizations and their social environments. That’s where consulting experience is a huge advantage. We combine deep understanding of learning with practical management consulting experience. This is the key to delivering high end learning experiences that move the dial.
We are experts in the cognitive and behavioral sciences and know how to put that expertise to use to create high impact learning programs.
We understand how complex organizations work and have the consultative acumen to operate in any social environment.
Our questions are as powerful as our answers.
We don’t work in a vacuum.
There’s no one right model or method.
If it doesn’t change behavior, it doesn’t matter.
The most important part of designing a successful learning experience? Truly understanding the problem at hand. We invest extra discovery time at the start of a project so we can deliver extraordinary results in the end.
Every organization has its own culture, context, and operational challenges. We’re experts at helping clients navigate multiple stakeholders, complex topics, and budget constraints.
Our north star is always your organization’s unique culture and context. So when we suggest a learning technique, you can trust that it’s right for your project, not just what’s trendy right now.
We recognize that what counts most is what happens after people engage with our work. So no matter where we are in the process, we always have our eyes on the end goal: real, sustained results.
Unpack
the real problem we’re trying to solve.
Even projects that look simple on the surface often turn out to be trickier than you’d think. We invest extra time at the beginning of the project to ensure that we truly understand the task at hand, the goals you’re trying to meet, and all the organizational dynamics that can impact your success.
Uncover
the insights that drive true behavior change.
An effective learning solution is driven by the unique demands of each organization and the learners: What are the actual behaviors that will lead to success? Diving deep into the program goals allows us to uncover insights that drive learning strategy and design, which ultimately influence your project’s success.
Unleash
our creativity to create something new.
Our work is always based in rigorous science, but there’s an art to learning design, too. We believe that creativity is a powerful tool to connect with learners in new and innovative ways. After all, training is more likely to encourage real change when learners are engaged and motivated. We’re proud to create unexpected solutions you won’t get from anyone else.
Understand
the impact of our work.
We’re obsessed with results, which means our job doesn’t end when the learning begins. Whether through pre- and post-surveys, implementation measurement, or qualitative learner feedback, we’re committed to making sure that our work drives behavior change and impacts the desired business goal.
Founded In
Employees
Headquarters
BCL is led by professionals with decades of experience in the corporate learning sector. We are highly experienced, have advanced expertise in learning, and have the highest possible consultative acumen. Our project leaders all have many years learning and applying our approach. Collectively, we know how to lead our clients to L&D success.
Partner & Head of Operations
Director of Instructional Design
Vice President, Solution Delivery
Partner and Co-Founder
Partner and Co-Founder
Creative Director
Associate Director of Instructional Design
Director of Business Development
BCL is a full-service learning development and consulting agency based in Durham, NC. Originally founded as Bull City Learning in 2013, BCL creates high-impact learning programs that precisely target our clients’ most pressing performance needs.
600 Park Offices Drive, Suite 300, P.O. Box 13965, Durham, NC 27709
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